The Best Superbowl Commercials
Aah!!! Super Bowl commercials... That time of year when people actually want to watching TV commercials. Millions of viewers will tune in to Super Bo ...
New ‘Dark Ads’ pro-Brexit Facebook campaign may have reached over 10M people, say researchers
A major new campaign of disinformation around Brexit, designed to stir up U.K. ‘Leave’ voters, and distributed via Facebook, may have reached over 10 ...
Google-incubated AdLingo uses chatbot integration to create conversational ads
“Conversational marketing” is a phrase that I hear a lot, but when the team at AdLingo uses it, they mean something specific — namely, bringing ch ...
Old media giants turn to VC for their next act
The Web 1.0 and Web 2.0 eras weren’t kind to the world’s largest media conglomerates, throwing their business models into question, creating who ...
Facebook And Google Contribute 90% Of Growth Of Digital Ad Market Which Soars To $88 Billion
The global digital advertising market grew 21% to $88 billion in 2017, according to the IAB Internet Advertising Revenue Report released Thu ...
Mention Me, the referral marketing platform, raises £7M led by Eight Roads Ventures
Mention Me, the London-headquartered referral marketing platform, has raised £7 million in further funding. The round is led by Eight Road ...